Cultivate & Motivate

Learnings, teachings and tips & tricks for your daily marketing learning!

Coco Coco

How to Run Your Own Marketing Without Burning Out: A Guide for Small Business Owners

Running a small business is already a relentless marathon—now imagine juggling marketing too: websites, emails, SEO, social media, branding. Suddenly, you're expected to be five experts in one. Sound familiar? At Juno & Ginny, we partner with driven business owners across North America and Europe who refuse to lose their voice or their sanity. Take back control of your message. Dominate your market. Leave the chaos to us.

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Coco Coco

How to Spot a Good Digital Marketing Agency vs. a Bad One

In a world where every agency claims to “scale your business” and “10x your ROI,” how do you separate the pros from the pretenders?

Choosing the right digital marketing agency can make or break your brand’s success online. Whether you're launching your first campaign or looking to upgrade from a past partnership, here’s how to tell the difference between an agency worth your time-and one that might waste it.

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Coco Coco

Is AEO replacing SEO?

Answer Engine Optimization (AEO) is quickly becoming a crucial strategy in digital marketing. It involves optimizing content specifically for answer engines—platforms that provide direct, concise answers rather than just search results. Examples include AI chatbots (like ChatGPT, Google's Bard), virtual assistants (like Alexa or Siri), and structured answers appearing directly in search engine results.

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Coco Coco

Why Your Website Isn’t Converting — and How to Fix It

So you launched a shiny new website. It looks good, it loads fast, and it says pretty much everything you offer. But here’s the problem: it’s not converting. Traffic comes in... but leads? Sales? Crickets.

We see this all the time. A beautiful website that just doesn’t do anything for the business. Let’s break down the most common reasons - and how to fix them so your website finally starts pulling its weight.

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